As filmmakers, we prioritize story because it’s the most important element of the content we consume. When you play a video game, watch a movie, or read a book, what keeps you engaged? Is it the set? The typeface? The 3D models? No. The story is what keeps you engaged. We harness the power of a great story to help businesses accomplish their goals.
Humans are emotional creatures, and most of us make our buying decisions based off emotion. There’s no better way to create an emotional connection with your audience than through a great story, and there’s no better way to tell that great story than through film.
Traditional advertising is changing. Think about it. As soon as a commercial starts playing, we immediately reach for the skip button. In today’s day and age of immediate satisfaction, we don’t want our content to be interrupted with ads. Not only that, but people are literally paying money to avoid seeing advertisements. Knowing this, why invest a fortune on advertisements that people can’t wait to skip? We believe it’s a far better investment to create content that people will actually want to watch, plain and simple.
People pay billions of dollars each year to go to the movies and watch something they’re excited about. They crave engaging stories. Why not provide your audience with something similar?
Your Media People is a team of award-winning original filmmakers who utilize the art of filmmaking to help businesses accomplish their goals. We take great pride in capturing the soul of a human being on film and crafting it into a piece that everybody can relate to and enjoy.
We’re always looking for new friends.